We teamed up with augmented reality guru Blippar, local creative venue Ugly Duck and the Entrepreneurship Institute at King’s College London to run a one-day hackathon exploring vision and perception to create a piece of digital media.
Inspired by ideas around ‘curiosity, connections and surprise’, participants worked together to build a short animated film that can be viewed via the Blippar app. To view the film you are invited to frame the image of the eyeball using your mobile or tablet device.
From today, the winning #EyeHack team's blipp can now be viewed by live on our hoardings opposite The Shard at London Bridge.
It can also be viewed on screen when viewed via the Blippar app on another device. Download the Blippar App here.
April 1, 2017